BIZ of Craft Beer II - Logan

BIZ of Craft Beer II
All About Service and What Your Staff Needs to Know
Day/Date: Thursday, November 9, 2017
Time: 6:00 – 8:00 PM
Location: Room 116-B, Logan Campus
Cost: $29

Instructors: Joey Campbell of Capitol Beverage, Charleston, WV and
Ron Stinger, West Virginia Representative at New Belgium Brewing Company, Asheville, North Carolina

Register and pay at any Southern Campus or by calling 304-896-7434. Attendees must pre-register by November 2, 2017.

Must be at least age 21 to attend.

BIZ of Craft Beer II - What my staff and I should know about craft beer

Taught by Cicerone Certified professionals, participants will learn:
What servers and other staff should know:
• What’s available
• How to talk about it – provide a little education
• What the numbers mean and don’t mean and how do I explain them?
• Different styles and flavors of beer
• The Anatomy of Beer – the four raw materials: malt, hops, water, and yeast
• How to recommend to customers (marketing, appearance-visibility, building consumer base)
• Food Pairings - What beer is good with what food
• Sanitation – Properly cleaned lines and glassware
• Serving temperature
• Glassware
• Pouring
• Staff conduct

Start Dates: 
Thursday, November 9, 2017